AN
EFFECTIVE CONCEPT THAT COMBINES PUBLISHED MAGAZINES AND A WEBSITE
PIR Product magazines and www.pirnet.co.uk... are the UK's most
cost effective combination of business to business
direct mail publications and on line directory.
It is a real solution to the problem of websites not
getting enough promotion.
We
believe this combination is unique.
www.pirnet.co.uk is the on line business
directory we created. It now receives about 600+ hits per
day because of the advertising we give it.
In addition to this we promote thee
site extensively on world-wide search engines.
www.pirnet.co.uk has its own
powerful search engine that can select any of the keywords
that identify your product, the
visitor can then follow the email and website links to you.
It does not matter what PIR
magazine you advertise in all of them promote
www.pirnet.co.uk Therefore
Our clients can
receive sales leads from areas they do not even pay to
advertise in!
www.pirnet.co.uk needs PIR Product
brochures for
promotion. Without promotion
www.pirnet.co.uk would not get a
hit.-Its a virtuous circle.
An even bigger benefit is we feature latest news releases on
the front page of our website seen by 600+ people a day.
Its sponsored links as part of the package.
Ask our sales people how to get this kind of
exposure.
PIR magazines are product based, hence the name. All are
designed to be easily read and easy to reply to. All
information has a telephone number, website and email
address. Many other magazines do not do this as they want readers
to tick a box on a card and send it back. We have built or
readership database over the years. We clean them after each
edition, update and manage them carefully. Our list
management division ensure that new enterprises are included
and also sell them at premium rates.
PIR
magazines include editorial that is relevant to products and services.
We do not include comparisons between
products or services we are honest enough to admit that it
would be impossible to be unbiased about a product when
we're being paid by advertisers.
PIR
magazines are usualy between 16 and 36 pages. This is as
much as can be used by a reader without it seeming to turn
into a directory.
PIR
magazines have
a
ABC certificate that states an audited
circulation of 25,000
in 2006/7 and it was to a defined list so you know we are doing
'what we say we will'. If a
magazine is not ABC audited without a good reason then you can not
be sure that you are getting what you were promised.
You get one return on your spend from advertising in PIR
magazines and another from a page on
www.pirnet.co.uk
This is the future of direct
mail marketing. It works, just read all the
testimonials we have received.
We cover Hospitality,
Construction, Education and Healthcare. (We also
publish a magazine with articles that target Prisons, Police, Customs and
Immigration. Its called Custodial Review for more information
(click the link on the top of the page)
... www.PIRnet.co.uk is the
home of product information.